Essay questions – Week 5- 217Chpt.11&12

Your response to each question should be at least one page with a maximum of
two pages. There are a total of 2 questions. Use a size 12 font with double spaced and a maximum margin of
1″. Responses must be grammatically correct and free of errors to earn
maximum points. No plagarium, the Professor will check. Original work only.

1. 
Use the print ad below and explain how the layout
choices, such as size and placement of images and the use of color, affect the
delivery of its message. 

Attach the link to the essay in the reference section.

http://www.iphonehacks.com/2014/04/apple-takes-dig-samsung-new-environmental-print-ad.html

2. 
Producing broadcast commercials is even more complex
than creating a print ad. Peruse the Web sites below of some broadcast
production related organizations. Then answer the questions that follow.

a. 
Digital Hollywood – www.digitalhollywood.com

b. 
Directors Guild of America – www.dga.org

c. 
Screen Actors Guild (SAG) – www.sag.org

You must answer each website with the following questions.

What type of production related company or
organization is it? What are the scope and size of its operations?

What kind of broadcast production activities
does the company specialized in? Are these typically pre-production, production
or post-production activities?

* What benefit does the company or organization
provide the advertising community?

* What impresses you most about this organization
and its work? Least? Why?