1.5 Pages Memo
This memo is 1.5 pages long, single-spaced. Be sure to note which sources your information came from. Grading will be based on the following:
- Clear description of the country selected and why.
- Explanation of 3-5 customs that are important when doing business with this country.
- Note any customs you were particularly surprised by and why.
- Conclusion that summarizes tips for communicating with the country’s people.
- Formatting, spelling and grammar, and length of memo.
- Proper credit to sources consulted on the Global EDGE website.
The Assignment
- For this document, consult the Global Edge website at http://globaledge.msu.edu/global-insights (Links to an external site.).
- Under “Insights by Country” choose one of the following countries, then click “Go”: Canada, Mexico, Japan, China, Germany, Russia, Brazil, Spain, Greece or Argentina. (Alternatively, if you currently work for a company with ties to a particular country, you may choose that country.)
- On the left menu, select Culture.
- Explore the three cultural sources: Centre for International Learning, Culture Crossing, and Kwintessential Language and Culture Specialists.
- Look specifically for information on cultural customs such as level of formality, ways to address persons of other cultures, personal space, need to develop personal relationships before conducting business, etc.
- Write a formal memo that describes the most important considerations to observe when conducting business with people from the country you selected.
