Design a data collection plan for a market research on health drink. The plan is half finished. Please come up with some survey questions regarding to each objective and fill in the rest part of the documents. See attachment for the document.

And here is the specific requirement.

Content Requirement

1. Data collection instrument type: a. State precisely the data collection instrument you have chosen: i. Exploratory: Interviews, focus groups. ii. Descriptive: Surveys, observational research. iii. Causal: Experiments.

2. Data collection instrument direction: a. Present in a table how your instrument will address your research objectives (for example, list the objectives of your research and the corresponding questions you are likely to ask participants). b. Detail any other information appropriate to address your research objectives that is directly linked to your chosen instrument.

3. Data collection instrument: a. Provide a print out of your complete data instrument to the tutor. That is, a list of all of the questions that you will ask.

4. Sampling:

a. Outline your planned approach to sampling: i. List who your target group will be? ii. Where is your target sample located? iii. What is the target size of your sample? iv. What response rate do you anticipate (e.g., 70% of people approached will complete)?

b. How will you ensure your research is accessing the best “group” from your target market?

5. Monitoring data collection: a. How does you group intend to monitor the sampling once you go in field? b. What actions do you propose to take should your sampling not be performing the way your group intended?

6. Anticipated editing and coding approach: a. If necessary, how do you plan to enter, edit, and code your data? b. What type of software will you be using to analyse your data?

As with the Case Assignment, make sure you have thoroughly reviewed the background readings and understand the key concepts of job redesign and job crafting. Then think about your own job and workplace and how these concepts apply to your own work life. Once you have finished reviewing the background readings and have carefully thought about how these concepts relate to your own job, write a 2- to 3-page paper answering the following questions:

Of the three main types of job redesign (job enlargement, job rotation, job enrichment), which one do you think would be the most effective in your current workplace? Explain your reasoning, and cite Bauer and Erdogan (2012) or Griffin (2007) as part of your answer.

Suppose your supervisor decides to use job enrichment to redesign your job. Of the five core job characteristics discussed in Bauer and Erdogan (2012) or page 9 of Griffin (2007), which one do you think should be changed as part of your job redesign?

Which specific job crafting strategy or intervention do you think would be most effective at your organization or for your specific job? Refer to one of the specific strategies or interventions discussed in Wrzesniewski (2014) or Dik and Duffy (2012).

References:

Wrzesniewski, A. (2014). Chapter 6: Engage in job crafting. In Dutton, J. E., & Spreitzer, G. M. (eds). How to Be a Positive Leader: Small Actions, Big Impact. San Francisco, CA, USA: Berrett-Koehler Publishers.

Dik, B. J., & Duffy, R. D. (2012). Chapter 7: Job crafting. Make Your Job a Calling: How the Psychology of Vocation Can Change Your Life at Work. West Conshohocken, PA: Templeton Press.

Bauer, T., & Erdogan, B. (2012) Chapter 6.1: Motivating employees through job design. Introduction to Organizational Behavior. Flatworld Knowledge.