4 Ps of Marketing
See the below prompt and attached supporting documents and respond with a discussion board post (150-300 words):
Read the required sections in Chapter 7 and Chapter 8 in The Essentials of Marketing Research regarding survey research and observation as well as the article The 4 Ps of Marketing, and in your initial post address the following:
- How would you use survey research to gain insight into your target market and the demand for your product concept? Explain your reasoning.
- How would you use observation to gain insight into your target market and their demand for your product concept? Explain your reasoning.
- How will you apply the 4 P’s of marketing to promoting your product concept?
Product info:
