Background â?¢The dynamics of international business have been dominated by the TRIAD. In recent yea

Background
•The dynamics of international
business have been dominated by the TRIAD. In recent years, many TRIAD based
MNE’s have sought to improve their global competitiveness by reducing cost and
sub-contracting to low cost economies. The resulting growth of global markets
and complex global supply chains has significantly impacted the dynamics of
international business.
•Other
economies around the world are also set to emerge within the next few years and
hence contribute to the current changes underway. Global dominance of the TRIAD
and the MNE’s within it is also changing

The Task
Your
assignment task is to critically assess:-
1.How the
TRIAD economies have evolved and dominated patterns of international business.
Your answer should characterise the evolution of TRIAD economies andhow TRIAD
economies have sustained their dominance in increasingly global markets.(50%)

2.How
emerging economies have evolved and are now challenging TRIAD dominance. Your
answer should characterise current international business dynamics resulting
from the rapid growth of global supply chains andfactors which could impact
future patterns of international business. (50%)

Answer
both questions and in both cases you must characterise your observations with
reference to classical and contemporary trade theory in addition to FDI
frameworks and other relevant theories from your wider reading.

What do
we mean by critically assess?
•Critical
assessment is a disciplined academic process
–It involves analysing,
evaluating, researching and/or reasoning which should be supported by
appropriate theory & frameworks. This approach will attract top marks
–Descriptive/
subjective observation which lacks the relevant supporting theory &
frameworks will attract low marks

Critically
assess how the TRIAD economies have evolved and dominated patterns of
international business.Your answer should characterise the evolution of TRIAD economies and how TRIAD
economies have sustained their dominance in increasingly globalmarkets

•This is an opportunity for you to
demonstrate your understanding of how international business has contributed to
the evolution of the TRIAD economies
•Your answer must make reference to relevant theory and
frameworks
Critically assess how emerging economies
have evolved and are now challenging TRIAD dominance.Your answer should
characterise current international business dynamics resulting from the rapid
growth of global supply chains and factors which could impact future patterns
of international business.
•This is an opportunity for you to demonstrate how both the
BRIC and now CIVET economies are challenging TRIAD dominance in international
business markets

•Once again-your answer must make reference to relevant theory
and frameworks

You must answer both questions (100%).Both questions
are equally weighted (50%each)
2.Your assignment should be a maximum of
2,000words.Penalties will apply for excess word counts
3.You must
submit your assignment electronically on Turnitin

Supporting
Information

General
Assessment Criteria
•Unsatisfactory (0-39).Fails to demonstrate learning of
the key concepts being assessed and does not demonstrate understanding of the
underpinning theory in a coherent and consistent manner. Emphasis is on
description rather than the convincing application of theory/models and the use
of available evidence in support of answers. Little evidence of wider reading
and of engagement in the underpinning literature.
•Adequate (40-49).Demonstrates some knowledge of
assessed learning’s, with limited development of the evidence and rigour in the
application of applied theory/models. Generally a shallow development argument
derived from evidence. Evidence of related wider reading’s on international
business concepts.
•Satisfactory (50-59).Demonstrates a reasonable level
of knowledge on the assessed areas with and clear identification of the theory
used in each answer with more development and engagement with the proper
application of key concepts and models. Generally sound development of
argument/justification. A good level of attainment of competences, in terms of
the assessed learning outcomes
•Very Good (60-69).Answersdemonstrate solid
attainment of competences, in terms of the assessed learning outcomes, by the
consistent application of theory/models. Clear evidence provided of the
integration of contextual evidence and models in developing analysis and
argument. Evidence is given of logical and reflective thinking in the
application of applied theory and concepts.
•Excellent (70+).Answers demonstrate a clear depth of understanding of the key
concepts applied with excellent rigour in the consistent application of related
theory with solid use of evidence from the case. Answers also engage very well
in the related wider literature on international business in a reflective way.
Excellent communications skills demonstrated.

Marking
Rubric
Descriptor
and
Percentages%

0-39%
Fail

40-49%
PassGP4-6

50-59%
PassGP7-9

60-69%
PassGP10-12

70%+
PassGP13-15

Resource
selection–is contemporary and appropriate in respect of the assignment with
breadth &depth (15%)

Either
taken directly from sources such as “Wikipedia†or other none reputable
sources. Limited to 1 or 2 references

Typically
utilises c.3 relevant sources, primarily from within lecture content, however
little evidence of wider reading or research

Typically
utilises content from at least c.4 relevant sources with some evidence of
limited reading and research

Typically
utilises content from at least 5 relevant sources, with clear evidence of
some wider reading and research

Typically
utilises content from at least 6 relevant sources, building on lecture
content and with extensive evidence of wider reading and research.

Assignment
content–includes reference to international business theory ,models &
frameworks.(20%)

No reference
to relevant theory e.g. trade theory, models or other frameworks from
lectures.

Evidence
of use of at least one relevant theory e.g. trade theory, models and other
frameworks from lectures. Approach is descriptive rather than supported by
appropriate theory etc.

Evidence
that more than a single theory e.g. trade theory models and other frameworks
have been used from lectures to characterise observations.

Includes
a number of relevant theories e.g. trade theory models and other frameworks
from both lectures and wider reading to characterise observations.

Includes
confident reference to a wide range of theories, models and frameworks from
both lectures and wider reading to characterise observations.

Level
of analysis–
Critical
evaluation
(30%)

Descriptive
content features with no application of trade theory, models & frameworks
from the module lectures.

Assignment
answer includes some descriptive content supported by limited application of
selected trade theory, models and /or frameworks with occasional error.

Assignment
answer supported by accurately selected trade theory, models and/or
frameworks. Analysis is evident –but may not be fully developed or logical
and include limited descriptive content.

Assignment
answer supported by a range of accurately selected theory, models and/or
frameworks. More in depth analysis should be evident.

Confident
assignment answer supported by a range of integrated theory, models and/or
frameworks. Includes excellent analysis and demonstrate skills expected at Level
6.

Introduction–should
be succinct and brief
(10%)

Not
included

Includes
a long descriptive passage of more than half a page

Brief
paragraph, with a tendency to repeat the question

Brief
paragraph with some overview of proposed structure

Brief
paragraph with concise overview and proposed assignment structure.

Conclusion–ability
to synthesize and develop arguments/perspectives
(15%)

Limited,
not relevant or not included

Long
descriptive conclusion with content more appropriate in main body of assignment

Brief
conclusion, with limited overview of findings.

Brief
conclusion with overview of findings

Brief
conclusions with concise overview of findings.

Presentation–
Accurate
referencing, language proficiency & logical structure,
(10%)

Work
incorrectly referenced. Many errors with spelling/grammar etc. Not a logical
structure.

The
assignment is basically sound but has clear room for improved presentation,
structure and accuracy of referencing.

The
assignment is sound although has some room for improved presentation,
structure and accuracy of referencing.

The
assignment is good with only limited or minor room for improved presentation,
structure and accuracy of referencing.

The
assignment is excellent with accurate presentation, structure and
referencing.

Introduction (10%)
•Make sure you include one!
•Make it short/succinct and precise
•Set the scene –critically say howyou are
going to answer the questions

Assignment Content
(20%)
•Make appropriate reference to relevant
terminology, theory, models and frameworks.These could include aspects of both
classical and contemporary trade theory, FDI frameworks and/or such as the
‘flying geese’ framework when referring to emerging economies.You could also
make reference to relevant theories of ‘globalisation’

•In wider reading you may identify and make
reference as appropriate to other relevant theory, models and frameworks not
explicitly covered in the lectures

Level of Analysis
(30%)
•Your key points should be supported by
accurately selected and integrated or applied theory, models and or frameworks.
•If you include diagrams of
frameworks/models etc. make sure you apply them to the assignment questions

Conclusions (15%)
•Make sure you include some!
•A concise overview of your main points in
response to the two key questions which flow logically from your main
discussion section

Presentation
(10%)
•Make your assignment a readable and well
structured/logical piece of work with accurate referencing
•Your assignment should be a report style
rather than an essay or continuous narrative
•Use headings as you see fit but there
should be at the very least an introduction & conclusion
•Use appendices for supporting information
such as diagrams, frameworks or data etc. but make sure they are relevant and
you make reference to the main body of your assignment and reference list as
appropriate
•Note: appendices do not add to word count

Resource Selection
(15%)
•Use Harvard style. Make sure your key
references are from good academic sources. You can make reference to recommended texts but your reference list should include accurate
reference to academic journals and demonstrate wider reading beyond lecture
content