Capstone Project: General Electric (GE)

Company Overview/History

Company Challenge/Problem

Company/Industry Analysis
Situation Analysis – general environment, industry, competitive, internal AND SWOT Analysis

Procedure

(Step-by-step method used to address problem – resources that will be needed, how & where they will be obtained, how data will be collected, and an estimated timeline of how long each step will take)

Research (Literature Review)

(Conducting the literature search; review and discuss existing research of relevant management topics and not organization problem [compare related research to the company/challenge/problem]) *Only Section that APA is required!

Results

Data gathered for the project through surveys, interviews (scripted), etc.

Analysis

(Analysis of findings and/or results from all data sources: company/industry analysis, literature review, and surveys=primary data)

Recommendations

(Discuss the solution and the ways in which the solution solved the problem; also include detailed information regarding implementation of solutions.)