you need to know how to write a press release 400 words, story pitch, blog post (300-400 words), and a social media campaign.
It will be about
Three-day series of concerts with on-site activities•December 3-5, the first December weekend in 2021•Concerts at Hard Rock Stadium, American Airlines Arena, and Marlins Park•Performances by artists from Miami and those who call the city home•Money raised from ticket sales goes to a newly created fund managed by The Miami Foundation, which will make grants to organizations helping Miami-Dade residents.
I will add more instructions about the press release, story pitch, blog post, and social media campaign.
i can attach exaples of a story pitch and press release that I have done in the past.