You should find case written online
During the introductory class in which we looked at a number of people
and companies and their PR activities, one slide showed “celebrity couple” Roxy
Jacenko and Oliver Curtis. Roxy owns her
own PR agency and has also become a celebrity in her own right. Oliver is currently in Parklea Prison.
Your task is to use your text and any other relevant sources to create 6
to 10 “best practices in PR” against which you can judge and evaluate Roxy
Jacenko’s career as both a publicist and as a prominent Australian celebrity in
her own right. Against these practices,
describe what Roxy has done well and what decisions now look poor. What is your overall evaluation after
undertaking this analysis.
I am giving you resources, so the only thing you need is to write well.
Find the case online. I only need 1250 words. Use Harvard with 10 references.