Digital and Contemporary Marketing Practice
Assessment Details: You are required to write four blog entries relating to digital marketing. The content of these posts can range from digital marketing techniques (e.g. pay-per-click advertising, social media, mobile marketing etc.), recent digital marketing campaigns or any current digital marketing news or developments in the industry. There are a number of key steps to successfully completing this assignment:
- It is mandatory to set up a blog account at www.wordpress.com, register for free blog hosting.
- You can choose your own username and password, your blog address must be in the format dcmpstudent number.wordpress.com. (e.g. dcmpb00024625.wordpress.com)
- You can choose your own themes and style of blog.
Save all blog posts as drafts, that can be edited up later on.
Some sample blogs can be viewed as per the URL’s below:
Sample Blogs
dcmpb00032120.wordpress.com dcmpb00077491.wordpress.com
dcmpb00045079.wordpress.com dcmpb00074770.wordpress.com
dcmpb00043091.wordpress.com dcmpb00020966.wordpress.com
*** Words count = 2300 words.
*** In-Text Citations and References using Harvard style.
*** I’ve uploaded two attachments “PPC Advertising” and “ What makes a good blog post”.

