graphic formats and storage of graphic files in this assignment you will research about graphic formats in use today and the technology used to store graphic files in a storage media

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PART A


Graphic Formats and Storage of Graphic Files

In this assignment, you will research about graphic formats in use today and the technology used to store graphic files in a storage media.

Part 1

Using the South University Online Library or the Internet, research about the following:

Graphic formats

.png

.jpg

.gif

.bmp

Terms “vector” and “raster”

Based on your research and understanding, complete the following tasks in your own words. Share any references for your research.

Explain the benefits and drawbacks of the various graphic formats with suitable examples.

Explain the difference between the terms, “vector” and “raster.” Share an example of each. When you would use one over the other?

Part 2

Choose at least one of the following videos for analysis:

SlideGenius Corporate Overview 2012

Funny Dog Food Commercial

B is for Bedtime with Tracee Ellis Ross
http://www.sesamestreet.org/videos?vid=18032

Salesforce for Higher Ed Recruiting – Demo

Based on your analysis of the video, answer the following questions:

  • What is the purpose of the video? Is it educational, promotional, personal, or a corporate video?
  • Who would be the target audience for the video?
  • Did you notice any special effects? If yes, what were the effects? If not, what effects could have been added to the video that could have made it more appealing to the audience?
  • On an average, how many seconds were spent on each scene? Was this enough or too much?
  • Was text used? Was it appropriate?
  • Were any still images used in the video? If so, did they enhance the video or distract the viewer?
  • Was the audio understandable and at the right level? Why? Was there music?
  • How was the lighting?
  • Did the video keep your interest? Why or why not?

Please

  • Support your responses with examples.
  • Cite any sources in APA format.

PART B

Course Project Part I—Planning Your Video

This week, you will start working on your course project. The intent of the course project is to gain hands-on experience with each phase in the life cycle of creating digital media. In the course project, you will create a three- to five-minute video on a class-appropriate topic and you will progressively complete a part of it each week. The video can be related to education, promotion, entertainment, or the corporate sector and should meet the specific requirements stated for each week.

Your final video will be evaluated on the following parameters:

  • Creativity
  • Appropriateness of the script
  • Quality of the movie (lighting, audio, and smoothness)
  • Impressiveness of the visual effects
  • Effectiveness for the target audience
  • Smooth execution of the movie on the Internet
  • Ability to render video into different formats (such as streaming and DVD

In Week 1, complete the following tasks in a 3- to 5-page Microsoft Word document:

  • Identify the topic for your video and provide a description of the purpose of the video.
  • Describe the target audience for your video.
  • Create a storyboard for the video.
  • Write a script for the audio portion of the video.

Submission Details:

  • Support your responses with examples.
  • Cite any sources in APA format.