management Zowie Productions has no experience and only limited resources to begin exporting Abbie a

management

Zowie Productions has no experience and only limited
resources to begin exporting Abbie also wants to maintain control over the
production and marketing of its products You are to prepare a briefing for her
in which you do the following:

Discuss traditional methods of exporting such as the use of
export merchants or export departments

Discuss how Zowie Productions might use the Internet and
shipping companies in exporting Legends and Exploits What export services do
shipping companies provide for small firms such as Abbie’s?

Recommend which of these makes the most sense for Zowie
Productions, and why