Marketing Strategy and Planning Tools

Please respond to the following: “Marketing Strategy and Planning Tools”

• Determine whether or not health care marketers need to recognize the
  value results from implementing marketing best practices across the
  multiple, varying activities that health care organizations carry out.
  Provide one (1) example of such recognition of value to support your
  rationale. (1 Reference)
• Evaluate the value of Michael Porter’s Value Chain as a marketing
  strategy and planning instrument for engendering an understanding of
  value-producing activities within health care organizations. Provide at
  least two (2) specific examples of the Michael Porter’s Value Chain
  Model that apply within a health care organization with which you are
  familiar. (2 References)