Materials Handling/ Packaging Field Research Report

Introduction:
You are a consultant hired by a consumer products research company to
analyze the packaging of various consumer products. Your first
assignment is to go into a retail store and pick three products which
consumers purchase on a frequent basis. Then, from a consumer
perspective, identify the products and complete the Materials
Handling/Packaging Analysis Checklist found on the student website in
which you rate each item’s packaging.

Create a 1,050- to 1,400-word field research report assessing how technology impacts materials handling and packaging discussions.

Draw comparisons between two of your chosen products
and identify what aspects of their packaging would assist or hinder the
materials handling function for the logistics provider. If these were
products you were manufacturing, what packaging changes would you
recommend and why?

Format your paper consistent with APA guidelines.