Restaurant Creation
Opening and operating your own restaurant can be an exciting and rewarding
business venture. For this assignment, you will design your own restaurant
concept utilizing the knowledge you have gained so far in this course.
Go to the United States Census Bureau’s Website, located at
http://www.census.gov, to research demographic information and maps for the
location of your restaurant.
Write a six to eight (6-8) page paper in which you:
- Create a concept / theme for your restaurant. Identify the key aspects of
your concept/theme, the ownership type, and the restaurant type. Provide a
rationale for your decisions. - Outline the business plan for your restaurant. Include a description of your
company, basic market analysis, management structure, and financial risk
assessment. Provide support for each aspect of your business plan. - Identify the location of your restaurant, and examine the major advantages
and disadvantages of this location for your restaurant concept / theme. Include
pertinent demographic information from the United States Census Bureau Website
to justify your chosen location. - Outline the restaurant’s menu. Specify both food and beverage options, and
include a sample layout of your menu in the report. Provide a rationale for your
food selections. - Determine both the layout and equipment for your restaurant’s kitchen.
Demonstrate the strategic manner in which the kitchen layout and chosen
equipment adequately support your menu choices. - Use at least three (3) quality references. Note: Wikipedia and other
Websites do not quality as academic resources.
