This assignment is worth 20% of your total grade. Due Date: thursday, (Week 4) by 1:00 pm Word…
This assignment is worth 20% of your total grade.
Due Date: thursday, (Week 4) by 1:00 pm
Word limit: Maximum 2000 words
Name, student number and page number if the footer of every page (excluding Title page)
Submission: Submit via Learnline as a single MS Word Document.
No attachments will be accepted.
Background
Charles Darwin University is offering a small business loan for a deserving student’s entrepreneurial endeavour. It has been left up to the CDU representative to oversee the business case submissions and ascertain whether they are indeed viable and worthy of funding.
To receive the funding, the project must meet the following criteria:
It must benefit a community – either a community or a select segment of the population.
It must be in Australia.
It must be a unique endeavour (i.e. no franchises)
It must be completed within one (1) year.
It must have a budget between $25,000 and $50,000
It can generate income (though not necessarily break even in the first year). If it does not generate income it must provide significant benefit to a community, which must be quantified by a high score using a weighted score model
It must relate to your area of study (degree program= Information Technology)
It must not rely on any sort of sponsor, grants, donations or volunteer help. This means that all staff, supplies etc. must be part of the allocated budget.
All statements must have legitimate references. (Refer to School of Engineering’s homepage for further details on preferred format.)
Your tutor from Charles Darwin University is your project sponsor.
Business Case Proposal
Title page
Project title
Name and student number
Table of Contents
Executive Summary
Overview
Purpose or objectives of this proposal
Identify the problem to be solved or need to be filled.
Explain how the project will be conducted. Will it be managed using an iterative or traditional method? Include details of what is meant by iterative and traditional.
Describe how you believe is the best way to measure the success of the project and explain why your suggested measures are appropriate over alternative measures.
Expected Benefits
Context and analysis
To provide context, briefly explain your organisational strategy or community expectations, and indicate how the project will align
Provide a brief outline of your SWOT analysis to explain why the project is worth doing.
Include details of how the project was conceptualised
Quantitative Analysis
Use one of the following techniques to quantify the viability of the project:
Weighted scoring model
NPV
Payback
ROI
Identify the expected benefits, ensuring benefits are informed by the strategic context.
This is an opportunity to sell the value of your project to decision makers.
Note: When doing your quantitative analysis, it is best that you provide a benchmark, and a comparison with your projected outputs. E.g. After you have showed your calculations and assuming your answer is 3.8yr (PB) you might write something like “Using 5 years as a viable payback period for projects of this nature 1 , this project having and estimated payback period of 3.8 years shows it is clearly viable.”
Project requirements
List and describe the requirements needed to carry out this project.
Include human resources
List and describe the possible assumptions for this project.
List and describe the constraints for this project.
Costs
Estimate how much does it will cost.
Explain how you estimated costs.
Major Risks
Identify five (5) risks and quantify their potential likelihood and severity.
Indicate how each of the above-mentioned risks will be managed
Timescale
How long is the estimated time to complete the project?
List and describe the major milestones.
Conclusion
References
Appendix A
CHOOSING YOUR PROJECT
Area of Study – It’s best to do something that is related to your degree program. It can also be related to your current work or profession. The reasoning behind this is that we want you to focus on Project Management and how it will relate to your area of interest.
Business case does NOT mean a business
Consider hosting an event. There are thousands of charities out there that undertake some sort of clever fundraising initiatives. Google away.
If you’re still stuck on ideas, consider
Example:
Jane is studying business and works part-time as an assistant at a law practice. Ideally, she would choose a project that incorporates her studies and takes advantage of her working knowledge of the legal system (she’s not a barrister so can’t provide actual legal advice.)
Most likely, while in that office, she has come across a few areas that she has found to be lacking in support or in need of a bit more attention. (Think, “If only we had….”). Well, besides a coffee and muffin delivery service, she’s not having any waves of inspiration.
Now, outside of work, Jane’s interests include basketball, reading and painting. She even volunteers by teaching arts and crafts classes once a week at the local senior centre. While teaching, she hears about the woes that some of the elderly attendees have encountered with legal issues related to estates, medical bills, wills, etc. Hmmm, maybe she could work with some first year barristers to get them to come in and provide reduced fee services. It’ would be a business and she knows the legal system. “Ok”, she thinks, “There’s an idea.”
But, as she is walking around the senior centre’s craft room she notices that a number of the students want to take their work outside, but because of their mobility scooters, it’s proving a difficult task. If only there was a device that would allow them to attach an easel to their scooters or walkers. Hmmm, there’s an idea.
Looking further, she sees that some of those scooters are looking a little worse for wear. Wouldn’t it be funny if some of them were painted like V-8 racecars?
Choosing a less than ideal project for your assignment
Example
Jane also considers herself a pseudo-environmentalist. She recycles – but still isn’t quite sure if pizza boxes can go into the recycling bins. She understands the benefit of a compost pile, but since she’s in a city apartment, this isn’t really feasible. She had fans installed around the unit so she could do without air conditioning. She’s heard about solar farms and wonders if she could get something like that established in one of the rural senior centres she regularly visits. First though, she needs to figure out exactly what a solar farm entails.
Bottom line: Jane has great intentions, but let’s face it, in the amount of time it will take her to learn all about solar farms – the logistics, the legalities, the zoning – she could have written a business plan for something of which she already has working knowledge.
“ Work smarter, not harder”
1 A reference to the source of “5years” would be good here.

