Response to discussio post

/in /by

1.The pharmaceutical drug I have chosen to discuss is Eucrisa. Eucrisa is non-steroid topical ointment to treat eczema. It is a great alternative for children and it does not cause thinning of the skin that would occur from long term topical steroid use. Eucrisa generic name Crisabarole is the first FDA-approved topical prescription treatment for eczema in the last decade. It is a steroid-free ointment for people with mild-to-moderate eczema and can be used on all skin tones from nose to toes, for adults and children as young as two years old. This topical ointment is in a category of its own when it comes to competitors, eczema is often treated with topical steroids. The closest competition Eucrisa has is the topical cream called Elidel (Pimecrolimus). Elidel works by changing the skin’s defense (immune) system, thereby decreasing the allergic reaction that causes eczema. Pimecrolimus belongs to a class of drugs known as topical calcineurin inhibitors (TCIs).

Strengths: Eucrisa’s strength is that it is a one of kind topical cream right now. It does not treat eczema in the same way as its competitors do. It is non-steroidal. It will not thin the skin so it is safe for children to use and it can be used on the face and other delicate parts of the body. Overall Eucrisa has a good public reputation. It works well for children and that has become its marketed demographic.

Weaknesses: One of its weaknesses could be seen by some customers that it is NOT a topical steroid. Topical steroids work fast and are effective (with short term use). For long term use Eucrisa is seen by providers as the “healthier” option however not everyone wants what is better in the long run, some customers may want immediate and strong results that are seen with the competitors of Eucrisa, topical steroids. Since it treats a dermatological condition it’s important customers are given information on it through advertising and their providers, otherwise, the public wont use it.

Opportunities: Eucrisa has the opportunity to capitalize on the fact its safe for children and non-steroidal. We are in a time in history where people want to know what is in the products they are consuming and using. They can use this to their advantage to market themselves as the safest option for eczema.

Threats: External threats to Eucrisa are the creation of other similar products. Right now the only other alternative that treats eczema in a non-steroidal way is Elidel. However, the pharmaceutical market is constantly working to create new medical breakthroughs, so it is only a matter of time until another topical cream is released on the market.

Entringer, S. (2019, December 6). What is Eucrisa? Retrieved January 21, 2020, from https://www.drugs.com/eucrisa.html#moreResources

Web MD Sciences Department. (n.d.). Elidel Cream. Retrieved from https://www.webmd.com/drugs/2/drug-22383/elidel-to…

2.Gilead Sciences is an American biotechnology company that researches, develops and commercializes Truvada for HIV. The company also focuses primarily on antiviral drugs used in treatment of HIV and several other diseases. Emtricitabine/Tenofovir is the generic brand sold under Truvada, also used to treat and prevent HIV/AIDS. Some of their competitors or AbbVie, Merck & Bristol Myers Squibb. “The key will be the extent to which Gilead can transition the market to branded Descovy ahead of Truvada’s genericization …” (Beasley, 2019).

References

Beasley, D. (2019, October 3). U.S. FDA Approves Gilead’s Descovy for HIV Prevention. Retrieved from https://www.reuters.com/article/us-gilead-sciences-fda-idUSKBN1WI29I

Ghorayshi, A. (2015, August 2). Here’s What We Actually Know About The Pill That Prevents HIV. Retrieved from https://www.buzzfeednews.com/article/azeenghorayshi/what-science-says-about-truvada

Gilead Sciences, Inc.’s (GILD) Suppliers by Company, Division and Industry. (n.d.). Retrieved from https://csimarket.com/stocks/suppliers_glance.php?code=GILD

FYI… Please see attachment below for the marketing program SWOT Analysis worksheet.

3.The drug that I have chosen to use for this discussion is Advil Liqui-Gels (Ibuprofen). Its generic name is Advil just like the company and is a nonsteroidal anti-inflammatory drug. Advil’s top four competitors for pain relief include Tylenol, Advanced Pain Management, Excedrin, and TrustedTablets.

Advertisement:

Advil (2019) Advil® Liqui-Gels® – ‘What Pain: Fast Acting Power Over Pain’ Ft. Brehanna Daniels – Advil®. YouTube. Retrieved From https://www.youtube.com/watch?v=dlRgvJco8rM

SWOT Analysis Worksheet

.

Internal Micro Environmental Factor

These are strengths; they will help the marketing effort

These are weaknesses; they will hinder the marketing effort

a. Company

Advil is a very well-known brand and is already used by most people in their daily life.

With large corporations comes a distance from customer satisfaction. If the company becomes too large, then consumers may lose faith that their well being is the company’s top priority.

b. Suppliers

With Advil already being a household name, there is no shortage of demand for suppliers.

With so much demand, the needs of suppliers may be overwhelmed, creating a large gap between supply and demand.

c. Intermediaries

Advil is a good investment for any intermediary as it is guaranteed to sell.

Many intermediaries may already have a preferred pain reliever that they sell and may be reluctant to sell others.

d. Competitors

With revenue’s as high as Advil’s, the company can afford to provide the best ingredients for their products.

With high revenue comes greed. If a new owner of the company were to take over, the quality of ingredients may suffer.

e. Publics

Renting out commercial airtime and billboards is very easy when a company is this big.

Over-advertising or mis advertising can lead to large lawsuits for the company.

f. Customers

A lot of people already know and trust Advil as their primary pain reliever, so they will purchase new products when they need them.

New products that fail are hard to market and gaining the customer’s loyalty may be challenging.

External Macro Environmental Factor

These are opportunities for the company in its marketing efforts

These are threats to the company’s marketing efforts

a. Demographic trends in the population

People of all demographics experience inflammation, especially the elderly. This provides a good basis for marketing to those over the age of 50.

Younger generations are choosing to take care of themselves more than earlier generations and this may affect the company’s marketing efforts as these younger generations get older.

b. Cultural influences affecting consumer decision-making

Many people are opting into biking to work as a greener alternative to conventional travel, which may lead to joint pain, which provides a marketing strategy for an anti-inflammatory drug such as Advil

With so many people opting to live a more natural lifestyle without prescription or over-the-counter medications, companies like Advil may suffer.

c. Natural resources needed as inputs by marketer

Feedback is plentiful when considering how large Advil is, allowing a marketer to freely show positive feedback people share concerning Advil’s products.

Failing to identify bad feedback can be detrimental and can show that the company does not care about its customers, except when they have something good to say concerning the company.

d. Political or economic conditions affecting consumers’ purchasing power

Advil is a low-cost alternative to other pharmaceutical drugs and is available for those of all economic standing.

With the government tightening the leash on so many pharmaceutical companies and creating new regulations, the cost of regular strength Advil may have to rise.

e. New technologies impacting the industry

With advances into the study of propionic acid where ibuprofen is derived from the company can easily market how much more effective the drug is becoming.

With new advancements in areas like massage therapy or chiropractic, pain relief can be dealt with in different ways.

f. Laws, agencies, or pressure groups that could limit or enhance marketing

There aren’t many laws, pressure groups or agencies directly against Advil which is a marketing strategy by itself.

With so many of the younger generations trying to live a healthier lifestyle, pressure may be put on to companies like Advil for marketing so much.

SWOT Conclusion: Advil as a company carries many strengths that put it at the top of its respective market and has numerous opportunities to market to the general public. With good leadership the company can avoid most of the threats and weaknesses that it could potentially avoid, as long as the company remains diligent in helping people to better their well-being.

2 Page essay READ EVERYTHING

/in /by

In this module we will focus on Cultural Identity. The three factors in this dimension are:

P – Person. Health education should be committed to improving the health of everyone. Therefore, individuals should be empowered to make informed decisions which are appropriate to their roles in their families and communities. As program planners, we have to decide whether we will be most effective providing programs geared to the individuals, the extended family, or the community.

E – Extended Family. Health education should be targeted to not only the immediate family but also to the extended family or kinships. When the program is designed to target a particular member of the family, the individual should become the focus within the context of that person’s environment.

N – Neighborhood. Health education should be committed to promoting health and preventing disease in neighborhoods and communities. Involvement of community members and their leaders is critical to providing culturally appropriate health programs.

read the following article, which is attached

Purcell, N., & Cutchen, L. (2013). Diabetes self-management education for African Americans: Using the PEN-3 model to assess needs. American Journal of Health Education, 44(4), 203-212

Write a two-page paper that includes the following:

  • Provide a brief overview of the health issue among your selected group, statistics about the scope of the problem, and its implications for health.
  • Describe the Cultural Identity of the group you chose. Specifically address how each of the PEN-3 model’s three factors within Cultural Identity applies to your group and provide examples.

Use subheadings to clearly show that you have addressed each of the three factors. Support your discussion with references from scholarly and professional references (not just your opinion). NO PLAGIARISM PLEASE READ EVERYTHING ABOVE AND THE ARTICLE ATTACHED. ANY WORK CITED MUST BE INCLUDED IN THE REFERENCE PAGE WITH A LINK WITHOUT THE LINK THE PAPER IS WRONG.

rhetorical analysis essay about this article https://newrepublic.com/article/112693/112693

/in /by

Prompt: A rhetorical analysis evaluates how an author (or artist) attempts to reach, maybe even influence, an audience. Locate a visual/oral/verbal text about borders that you deem interesting (and potentially persuasive) and analyze it according to the way the text uses rhetorical effects and strategies to make its argument. Use specific textual evidence to establish a general argument (i.e., thesis) about how the text “works.” You should not simply paraphrase or summarize what the rhetor says or composes; rather, your goal is to provide a way of understanding the measure of persuasive effect by analyzing the rhetorical situation.

To do this, first identify the rhetor, intended audience, message, and intended purpose of the text. This information will set the foundation for the rest of your analysis. Next, explain how(and how effectively) the text

  • appeals to its intended audience;
  • employs the available means (the rhetorical appeals of ethos, logos, pathos; the rhetorical methods of development; and visual and/or aural elements, if applicable);
  • uses good reasons (that are ethical, practical, and aesthetic); and
  • anticipates or acknowledges counterarguments in the service of reaching its intended audience.

You should go beyond description of the rhetorical elements of the text to look at howthose elements work to achieve the text’s purpose. Your ideas should be developed through textual evidence and analysis of that evidence. Finally, evaluate the measure of persuasive effect—decide whether or not the text constitutes a fitting response (of informing, explaining, motivating, identifying, etc.). Make an argument regarding the aspect of the text’s rhetoric that is most interesting, revealing, and/or important.

Process: As a first step, propose a text for analysis by October 15, explaining what makes this text an interesting subject (i.e., what is not rhetorically obvious) for rhetorical analysis.

As you are drafting, consider how you are supporting your claims about the text. Refer to specific moments in the text (using quotes and other concrete details) as evidence for your explanation of how the rhetor uses rhetorical strategies. At the same time, consider the balance between description and analysis in your writing. Describe moments in the text in order to make your argument, but remember that your job is not to summarize the text for your readers. Your job is to evaluate the text by analyzing these details and making an argument about their rhetorical effect. After drafting, revise and edit. Consider carefully the organization and coherence of your piece. Develop clear paragraphs that support your thesis organized around a definite topic. Rough drafts are due for peer review on October 18, final drafts are due October 25.

Format: Your final draft should be 3-4 pages (double-spaced, TNR font, 1” margins). When citing your outside source(s), follow MLA format.

Grading Criteria: Your essay should

  1. make a claim (a thesis) about an interesting, potentially persuasive text;
  2. identify the rhetor, intended audience, message, and intended purpose of the text;
  3. assess the text’s employment of available means, good reasons, and counterarguments;
  4. evaluate the text as a fitting response through sufficient textual evidence and analysis; and
  5. craft sophisticated, purposeful, and clear paragraphs and sentences.

Differences procedural rules substantive legal system

/in /by

Select one of the questions below to serve as your discussion post. All references and citations are to adhere to APA style and formatting guidelines.

Select from one of the following questions:

  1. What are some of the differences between the models for law systems throughout the world? What are some of the benefits of each? What are some of the disadvantages of each?
  2. What is the difference between procedural rules and substantive rules? Which are more important for the average person in society to know? Why?
  3. How is your country’s legal system connected to business, and what is its impact? Is it favorable to the growth of business, or unfavorable? Does it protect some but not others? Does the legal system foster the goal of resolving disputes promptly, equitably, and peacefully?

People of Chinese Heritage. People of Guatemalan Heritage.

/in /by

eview the attached PowerPoint presentation. Read content chapter 10 and 31 of the class textbook. Read content chapter 31 in Davis Davis Plus Online Website. Once done, please present an essay discussing the health care beliefs of both heritages and if there is any similarity in both heritages health care. Please mention how the health care beliefs affect the delivery of evidence-based health care.

The essay must be presented in an APA format, word document, Arial 12 font attached to the forum in the discussion tab titled “week 5 assignment”. The assignment must include at least 2 evidence-based references (excluding the class textbook). Reference should not be older than five years. A minimum of 2 replies sustained with the proper references must be posted to any of your peers.

A minimum of 700 words (excluding the first and references page) is required.

Walden-response to classmate’s post-week 9- Advocacy

/in /by

I need a response for my classmate’s post!! Please add three references!!

Respond to your colleagues* by suggesting additional opportunities or recommendations for overcoming the challenges described by your colleagues.

Kristine Kitchener

RE: Discussion – Week 9 First Post Kristine Kitchener

As an RN or APRN, we all make a difference in the lives of our patients. Having ideas and creating a change that will positively impact patient care or the nursing work environment will improve the future of healthcare. We can advocate for a change in patient care and make a case by searching and evaluating the evidence, or completing research, or teaching information that is prerequisite to carrying out a vision of change (Paton, Zalon, and Ludwick, 2011). Given that nurses comprise the largest sector of health care providers, spend the most time with patients and share a unique intimacy with patients related to functional care activities, nurses bring critical understanding and potential solutions to many high-profile complexes health care issues such as access, quality, cost, and value (Paton, Zalon, and Ludwick, 2011).

Evaluation/Review has become increasingly valuable as federal, state and local policymakers understand that almost every decision made and every plan that is implemented will eventually, affect the population’s health status (Milstead and Short, 2019). “Professional nurses, regardless of their practice setting, expertise, and level of education, are typically well-versed in evaluating and analyzing the effectiveness of their assessment, planning, and implementation efforts” (Milstead and Short, 2019).

RN’s and APRN’s can actively participate in informal or formal policy review in clinical settings. These policies can be reviewed informally through word-of-mouth among a small group, by sharing opinions and expertise through social media, or during in-person team meetings or debriefing (Milstead and Short, 2019). Formal review progress termed program evaluation design relies on standardized strategic evaluation processes that ensure our stakeholders are involved in planning and evaluating after implementing a policy or program (Milstead and Short, 2019).

According to Khodavaeisi, challenges that come along that nurses tend to face are managerial issues such as inefficiency of management, the inadequacy of policies and strategies (2012). Another example of challenges stated by Glascow, Lichtenstein, & Marcus, regarding policy review can occur when task forces on both clinical preventive services and community preventive services have noted that insufficient applied evidence is available to make recommendations at present.

To meet these challenges, we will need to have substantially more demonstrations of how to effectively implement recommendations in typical settings and in locations serving minority, low-income, and rural populations facing health disparities (Glascow, Lichtenstein, & Marcus, 2003). Regardless of what area of patient care, nurses have hands-on knowledge of outcomes regarding policies that have been implemented. Reviewing policy and giving feedback can only help the welfare of patient care and continue to improve medical care in the long run.

References

Glasgow, R., Lichtenstein, E., & Marcus, A. C. (2003). American Journal of Public Health. Why don’t we see more translation of health promotion research to practice? Rethinking the efficacy-to-effectiveness transition. American. 93(8), 1261

Khodaveisi, M., Pazargadi, M., Yaghmaei, F., and Bikmoradi, A.(2012). Journal of research in medical sciences. Identifying challenges for effective evaluation in nursing education: A qualitative study. Retrieved from17 (7), 710, 2012

Patton, R., Zalon, M., & Ludwick, R. (Eds.). (2015). Nurses making policy: From bedside to boardroom. New York, NY: Springer; Silver Spring, MD: American Nurses Association

Milstead, J. A., & Short, N. M. (2019). Health policy and politics: A nurse’s guide (6th ed.). Burlington, MA: Jones & Bartlett Learning.

[Q&A] Business Questions

/in /by

(Great English is a must!! No grammar errors!)

(Paper with grammar errors or incoherent sentences won’t be accepted)

(4 Questions, APA Format

——————————–

Subject of the paper: Business Questions

Requirement: I need from you to answering questions about business strategy , I attached the chapters that related to the assignment you should first go through the chapters then answer the questions ..

Other information: No plagiarism, No grammar errors

Format:

  • APA Format
  • No plagiarism is accepted
  • Only academic resources should be used, no older than 5 years old
  • Adhere to the requested number of words/pages
  • No Grammar errors ( refunds will be asked for incoherent/ full of grammar errors papers)

*** The work will be checked for plagiarism through Turnitin by the professor. It is essential for everything to be free of plagiarism otherwise sanctions will be imposed***

——–

Thank you for your support

Facebook Deal, business and finance homework help

/in /by

• Facebook, as everyone pretty much knows now, rocketed to popularity starting in 2005 and

hasn’t looked back since. As you might expect from a highly successful, capital-intensive, hightech

operation that’s growing at blazing speeds, the company has gone through several rounds of

financing to finance business growth. We’re going to ask you to look at that financing and explain

to us what happened.

• Though a savvy researcher could find these transactions herself via Google if she truly wanted to,

we’ve gone ahead and pulled the big ones up for you in chronological order to save you some

time. We encourage you to investigate each of these further, however. There’s no shortage of

background on each of these. Here they are in nice news-bite capsules for digestion:

o The Facebook group announced that it has raised between $10 million to $12 million in

first-round financing led by Accel Partners on April 15, 2005. As a part of the transaction,

Jim Beyers, a Managing Partner at Accel Partners, joined the company’s board. The

post-money valuation of the company was $100 million.

o Facebook, Inc. announced that it has raised $27.5 million in its third round of funding led

by new investor Greylock Partners on April 19, 2006. New investor MeriTech Capital

Partners and existing investor Accel Partners invested in the transaction. The postmoney

valuation of the company was $525 million.

o Facebook, Inc. announced that it will raise $240 million in an equity round of funding from

new investor Microsoft Corporation on October 24, 2007. As a result of the transaction,

Microsoft Corporation will now hold 1.60% stake in the company. The round was raised

at a post-money valuation of $15,000 million.

o Facebook, Inc. announced that it has raised $200 million in funding from Digital Sky

Technologies Limited on May 26, 2009. Digital Sky Technologies Limited invested in

preferred stock and acquired 1.96% stake, valuing the company at $10 billion.

• So what really happened here? What were the major events surrounding and shaping these

investments? We want you to tell us the story of the business as it unfolded through these

massive transactions.

• In order to successfully complete this assignment, you’ll have to rely on your powers to navigate

the world-wide web and your ability to work backwards a bit. The information is out there if you

know how to look. Remember that until recently, this was a private company, so we can’t easily

verify estimates on these financial numbers. So, be sure to justify your thinking with plenty of

evidence from similar businesses and events.

Philosophy – Case Study

/in /by

Your paper should be 2-3 pages long.

CASE STUDY

Pick a fictional character from a movie or book and analyze the motivations for their behavior, according to Maslow’s Hierarchy of Needs. Give a brief description or summary of the story and the character. Explain how the events and behavior directly relate to Maslow’s Hierarchy. You should choose events and behaviors that can apply to at least 4 of the 5 stages of Maslow’s hierarchy.

The following are examples of characters you could analyze:

  • Katniss Everdeen from the Hunger Games (books or movies)
  • Jean Valjean from Les Miserables (book or movies)
  • Chuck Noland from Castaway (movie)
  • Dr. Ryan Stone from Gravity (movie)
  • Harry Potter from the JK Rowling books or movies

what you have learned in the chapter and what you read in “A Doll’s House”?

/in /by

Watch this video: http://www.youtube.com/watch?v=abDWq2keMGM

What I want you to do: After you have watched the video above and read Chapter 6 (Director and Producer) pretend that you have been hired to direct a production of “A Doll’s House” – how would you answer the questions below using what you have learned in the chapter and what you read in “A Doll’s House”?

Questions to answer:
1. Describe the Style of the Production that you would incorporate if you were a Traditional Director for “A Doll’s House”
2. What is the spine/main action of the play “A Doll’s House”? What would your directorial concept be?
3. Define the difference between a Traditional Director and an Auteur Director and which type of director do you think would work best for “A Doll’s House”?
4. The Movement, Pace and Rhythm of a production are very important. If you were directing of “A Doll’s House” what pace or rhythm would you want to give to the production?