Business Marketing

Use the Online Consumer Purchasing Model, Figure 6.11 in Chapter 6, to assess the effectiveness of an e-mail campaign at a small website devoted to the sales of apparel to the young adult market (ages 18–26) in the United States. Assume a marketing campaign of 100,000 e-mails (at $0.25 per e-mail address). The expected click-through rate is 5%, the customer conversion rate is 10%, and the loyal customer retention rate is 25%. The average sale is $60, and the profit margin is 50% (the cost of the goods is $30).

  • Does the campaign produce a profit?
  • What advise could you provide in order to increase the number of purchases and loyal customers?
  • What do you think could be some web design factors?
  • What communications messages would be most effective?

Write a paper of 750 words or more that discusses the questions abov

Discussion and response

Discussion Questions (listed below)

Chapter 11:1.Why are Google, Apple, Tesla, Fitbit, Dyson, and Intel considered innovative?

2.Did branding play a role? For which brands?

3.What other brands would you nominate? Why?

4.What role did branding play in your judgment for those brands?

Chapter 13 :In order to revitalize its brand with women, Reebok, the company that rode the aerobics craze over two decades ago, introduced Jukari Fit to Fly, an exercise program designed with Cirque du Soleil. A piece of equipment, the Fly Set, allows a person to fly through the air hanging on to a low trapeze. The goal is to invent a new fitness fad in exercise establishments with a program that is supported by a line of Reebok clothing.

  1. Is this a transformational or substantial innovation that defines a new category or subcategory?
  2. Evaluate its pros and cons for Reebok.

Two Discussions Required: Provides an excellent discussion post, which provides clear evidence of application and relevance to the course content. In addition, the grading rubric specifically examines whether your response relates to the content of the chapter; please make sure that you are clearly linking your discussion answer and responses to the material. Proper cites and references must be used; plagiarism will result in a zero. The last things I need you to response other’s discussions and be adding new thought into the discussion through your replies. Discussion post provides clear evidence of application of the relevance to the course content. The information is original or has provided references and citations.

Write a scientific research paper on Demestic Violence

Write a scientific research paper on Demestic Violence

The overall purpose of this paper is for you to provide brief explanations of how the behavior is examined, explained, or understood by psychologists, anthropologists and/or sociologists. Your paper should include a minimum of six articles from peer-reviewed journals in the fields of psychology, sociology, and/or anthropology. You will lose points if you include non peer-reviewed sources in your report. In other words, DO NOT INCLUDE magazines or newspaper articles (e.g., Psychology Today), or websites / blogs (e.g., Wikipedia, etc.).

Your paper MUST use citations for all information. You may not use any direct quotations – everything must be in your own words. Information that is not directly quoted must still be cited properly.

Format: APA

Length: 4-5 pages (not including title page or references)

Your paper will not be accepted if it has a similarity score above 10% on Turnitin.

You must only use the 6 articles that I have uploaded as sources.

Adulthood Reflection Paper

Please keep in mind that I am a 28 year old female and served in the Air Force for 8 years…everything else you can make up 🙂

A personal, reflective paper should be written incorporating the biosocial, psychosocial, and cognitive aspects of the adult years.The paper can look at past, present, and anticipated experiences that demonstrate an understanding of the concepts discussed in class.

This paper will represent an individual reflection of your personal developmental process on the adult continuum.It is intended to help individuals understand the characteristics of the aging process, understand personal factors that identify growth, predict future changes, and better understand the life process.This paper should be a personal exploration based on honest evaluations and self-reflection, therefore, they will not be shared with class members.

The paper should be 5 – 7 pages in length, typed, double-spaced. Title pages and reference pages do not count in the requirement of 5 – 7 pages. It clearly needs to identify and explain the following questions:

  • What developmental stage am I currently now in?Why do I know or think this?
  • What biosocial characteristics do I have to support this developmental stage?
  • What cognitive characteristics do I have to support this developmental stage?
  • What psychosocial characteristics do I have to support this developmental stage?
  • What have I learned from this activity?

You may also include transitions or other observations or reflections that may be appropriate to your developmental process.

Papers need to be in PDF or Word format

Grading Rubrics:

100 Points possible

20 – Appearance, following directions, spelling, grammar,

5-7 pages, double-spaced, title, paragraphs indented

20 – Biosocial descriptions that support your developmental

stage, appropriate for the developmental stage

20 – Cognitive descriptions that support your developmental

stage, appropriate for the developmental stage

20 – Psychosocial descriptions that support your

developmental stage, appropriate for the developmental stage

20 – Conclusions – what have you gained from this activity,

what will be coming next in your development

BUSN 491 interveiw 2

Interview 2

Conduct an interview with your first Entrepreneur and write a report briefly summarizing the interview process, then providing analysis of the answers you received and the lessons you learned or conclusions you arrived to. Provide recommendations on how you can apply the received information in your own Business Plan or career in general.

Create this Report in a form of an essay. Use the Essay Grading Rubric found under the Additional Resources area. Submit by Sunday midnight, EST.

Submit your assignment to the View/Complete link below. Simply click on the link, then type in your comments to the instructor if you have any, click on Browse and attach the Word Document with your assignment from your hard drive. Make sure to click Submit to send your assignment to your instructor. To ensure that the instructor received you assignment, go into My Grades section, you should see “!” sign across the assignments you submitted. As soon as the instructor grades your assignment, the “!” sign will be replaced with your grade.

Conduct an interview with your second Entrepreneur. Feel free to utilize the questions below during your interview. Share the gained insights from your interviews in our dialogue.

  1. Why did you want to start your own business/purchase a franchise?
  2. How did you get started?
  3. What were the biggest obstacles you had to overcome to get your business going?
  4. What lessons have you learned upon establishing your company?
  5. How has your faith played a role in your success?
  6. Where and how do you see yourself in five or ten years from now?
  7. What advice can you give to others so that they too can become successful business owners in their own right?
  8. What tools or knowledge would be critical for students wanting to start a business?
  9. Would you be willing to share your story with other students in the future?

Response to Intervention

Response to Intervention

Mary Quest, an early childhood teacher of 15 years, has shared two narratives of her experiences with response to intervention (RTI). After reading Chapter 3, Chapter 4, and the two case narratives below, describe what you see as both the strengths and challenges of RTI. How do you see children getting the support and services they may need through RTI? As you read the following case studies what would you like to learn more about? If RTI is new to you, what have you learned? If you have experience with RTI, what can you share about your experience with RTI?

Business Intelligence (See the details in requirement)

This week discuss a current business process in a specific industry. Note the following:

-The current business process itself.

-The industry the business process is utilized in.

After explaining the current situation, take the current learning from the course and:

  • Explain a new technology that the business should deploy. Be specific, don’t only note the type of technology but the specific instance of technology. (For example, a type of technology is smart automation a specific type of automation is automated light-dimming technology).
  • Note the pros and cons of the technology selected.
  • Note various factors the business should consider prior to deploying the new technology

The above submission should be three pages in length. Remember the total length does not include the APA approved cover page or the references. There should be at least three APA approved, scholarly references to support your work.

Decision Making and Criminal Justice Practice

Throughout this course you have revisited some key topics in the criminal justice field—criminological theory, racial profiling and discrimination, restorative justice, and special issues with juvenile offenders. Develop a solution or initiative to address one of the four key issues that have been illustrated throughout this course. The paper should include the following components:

  • Illustrate how knowledge of each of the two chosen topics can help with decision making and policy implementation.
  • Provide an example of a real-life scenario where the topic can be applied.
  • Create a solution or initiative for the issue chosen, making sure to justify why this will help address the issue by examining at least two research studies on the issue.

The writing quality of your proposal should meet the following requirements:

  • Be 3-4 pages in length.
  • Include at least two academic sources, in addition to the Sourcebook of Criminal Justice. The CSU-Global Library is a great place to find these sources.

Fish Bone Diagram Week 5 Assignment

The Fishbone Diagram is a highly effective tool when implemented by a qualified individual.

Research and explain the Fish Bone tool, and how it can be used in the project management process.

In addition, discuss the following:

  • How the Fish Bone diagram is created.
  • The benefits of using a Fish Bone diagram.
  • An example of when the Fish Bone diagram is most useful.

The following requirements must be met:

  • Write between 1,500 – 2,000 words using Microsoft Word in APA 6th edition style.
  • Use an appropriate number of references to support your position, and defend your arguments. The following are examples of primary and secondary sources that may be used, and non-credible and opinion based sources that may not be used.
    1. Primary sources such as government websites (United States Department of Labor – Bureau of Labor Statistics, United States Census Bureau, The World Bank), peer reviewed and scholarly journals in EBSCOhost (Grantham University Online Library) and Google Scholar.
    2. Secondary and credible sources such as CNN Money, The Wall Street Journal, trade journals, and publications in EBSCOhost (Grantham University Online Library).
    3. Non-credible and opinion based sources such as, Wikis, Yahoo Answers, eHow, blogs, etc. should not be used.
  • Cite all reference material (data, dates, graphs, quotes, paraphrased statements, information, etc.) in the paper and list each source on a reference page using APA style. An overview of APA 6th edition in-text citations, formatting, reference list, and style is provided here.

5–7 slides (+ title and reference slides); Speaker notes of 200–250 words per slide

Key Assignment

Part 2:

Leroy has greatly enjoyed collaborating with you on the presentation. He reviewed the first part of the presentation and decided some additional material would help the VP of HR understand the change process you are proposing. In the second part, he would like you to develop some potential interventions or solutions to Red Carpet’s challenges. He also wants to know how to implement the interventions considering Red Carpet structure and culture so that the change plan can be more concrete. In the end, Red Carpet with need some means to evaluate the success of the interventions to make sure that they were effective. So, including this information will also be important to the VP of HR. Red Carpet is seeking long-term success with this change, so Leroy would like you to include a forward-thinking statement regarding the future of Red Carpet after the change. In no time, you and Leroy will be riding the elevator to the 27th floor with a beautiful view of Philadelphia and he is confident that your collaborative effort will be well received.

Review the Red Carpet scenario for this course, revise Part 1 of the Key Assignment based on your instructor’s feedback, and add an additional 5-7 slides to the presentation that addresses the following:

  • What interventions would you recommend to address the challenges at Red Carpet?
  • How will you implement the interventions in the organization?
  • How will you evaluate the success of the change process at Red Carpet?
  • What would you recommend Red Carpet do next after the change process is completed?