Concept of Marketing

Review the important themes within the sub question of each bullet point. The sub questions are designed to get you thinking about some of the important issues. Your response should provide a succinct synthesis of the key themes in a way that articulates a clear point, position, or conclusion supported by research.

  • Market growth is accomplished by one or more of the following strategies: Market Penetration (increasing market share), Market Development (new markets), Product Development (new products or services), and Diversification (promoting new or expanding existing products to reach a new market). Remember, the diversification strategy stands apart from the other three strategies. The first three strategies are pursued with the same technical, financial, and merchandising resources used for the original product line, whereas diversification usually requires a company to acquire new skills, new techniques, and new facilities.
    • Assess each of these strategies and provide an example for each category.
    • Out of the four strategies, choose a strategy that best suits growth in a company of your choice and justify how you would use this strategy.

  • Support your answers with examples and research and cite your research using the APA format.

    posting should be at least 1.5 single-spaced pages (700 to 800 words) in length. Be sure to cite your sources using APA format.

    Rewards and Performance

    Rewards systems can have a significant impact on individual behavior and performance and thus on organizational performance. Using your readings and research, discuss the rewards system in an organization with which you have experience. You may use this experience, input from others within the organization, or other sources of valid information to present the rewards system. Discuss the following in your initial post:

    • Describe the rewards system of the organization. How did the system impact employee commitment and performance?
    • How accurately did the rewards system represent the organizational goals, vision, and culture?
    • What improvements could be made to the rewards system? What will be the costs of your actions, and what challenges would the changes present?

    Your post should directly address each question, providing references and examples to support your points. You should use at least two scholarly sources cited in APA format. Comment in a substantive manner on the posts of at least two classmates. You may include the following points in your response to others:

    • An alternative analysis of the rewards system presented
    • Other ideas for changes to the system
    • Additional factors that would influence the effectiveness of the system
    • Personal examples pertaining to the discussion
    • Additional research or scholarly sources that add perspective to the topic

    Apply current APA standards for writing style to your work. All written assignments and responses should follow APA rules for attributing sources.

    Submission Details:

    • Write your initial response in a minimum of 300–400 words. Cite the sources as per APA standards.

    need in 30 minutes multiple choice same passage – AP English Lang

    9.

    Read the following passage carefully before you choose your answer.

    This passage is taken from a speech given by President Ronald Reagan to the people of West Berlin in 1987.

    (1) Chancellor Kohl, Governing Mayor Diepgen, ladies and gentlemen: Twenty-four years ago, President John F. Kennedy visited Berlin, speaking to the people of this city and the world at the City Hall. Well, since then two other presidents have come, each in his turn, to Berlin. And today I, myself, make my second visit to your city.

    (2) We come to Berlin, we American presidents, because it’s our duty to speak, in this place, of freedom. But I must confess, we’re drawn here by other things as well: by the feeling of history in this city, more than 500 years older than our own nation; by the beauty of the Grunewald and the Tiergarten; most of all, by your courage and determination. Perhaps the composer Paul Lincke understood something about American presidents. You see, like so many presidents before me, I come here today because wherever I go, whatever I do: Ich hab noch einen Koffer in Berlin. [I still have a suitcase in Berlin.]

    (3) Our gathering today is being broadcast throughout Western Europe and North America. I understand that it is being seen and heard as well in the East. To those listening throughout Eastern Europe, a special word: Although I cannot be with you, I address my remarks to you just as surely as to those standing here before me. For I join you, as I join your fellow countrymen in the West, in this firm, this unalterable belief: Es gibt nur ein Berlin. [There is only one Berlin.]

    (4)Behind me stands a wall that encircles the free sectors of this city, part of a vast system of barriers that divides the entire continent of Europe. From the Baltic, south, those barriers cut across Germany in a gash of barbed wire, concrete, dog runs, and guard towers. Farther south, there may be no visible, no obvious wall. But there remain armed guards and checkpoints all the same—still a restriction on the right to travel, still an instrument to impose upon ordinary men and women the will of a totalitarian state. Yet it is here in Berlin where the wall emerges most clearly; here, cutting across your city, where the news photo and the television screen have imprinted this brutal division of a continent upon the mind of the world. Standing before the Brandenburg Gate, every man is a German, separated from his fellow men. Every man is a Berliner, forced to look upon a scar.

    (5)President von Weizsacker has said, “The German question is open as long as the Brandenburg Gate is closed.” Today I say: As long as the gate is closed, as long as this scar of a wall is permitted to stand, it is not the German question alone that remains open, but the question of freedom for all mankind. Yet I do not come here to lament. For I find in Berlin a message of hope, even in the shadow of this wall, a message of triumph.

    (6)In this season of spring in 1945, the people of Berlin emerged from their air-raid shelters to find devastation. Thousands of miles away, the people of the United States reached out to help. And in 1947 Secretary of State—as you’ve been told—George Marshall announced the creation of what would become known as the Marshall Plan. Speaking precisely 40 years ago this month, he said: “Our policy is directed not against any country or doctrine, but against hunger, poverty, desperation, and chaos.”

    (7)In the Reichstag a few moments ago, I saw a display commemorating this 40th anniversary of the Marshall Plan. I was struck by the sign on a burnt-out, gutted structure that was being rebuilt. I understand that Berliners of my own generation can remember seeing signs like it dotted throughout the western sectors of the city. The sign read simply: “The Marshall Plan is helping here to strengthen the free world.” A strong, free world in the West, that dream became real. Japan rose from ruin to become an economic giant. Italy, France, Belgium—virtually every nation in Western Europe saw political and economic rebirth; the European Community was founded.

    (8)In West Germany and here in Berlin, there took place an economic miracle, the Wirtschaftswunder. Adenauer, Erhard, Reuter, and other leaders understood the practical importance of liberty—that just as truth can flourish only when the journalist is given freedom of speech, so prosperity can come about only when the farmer and businessman enjoy economic freedom. The German leaders reduced tariffs, expanded free trade, lowered taxes. From 1950 to 1960 alone, the standard of living in West Germany and Berlin doubled.

    The purpose of discussing the motives of American presidents in paragraph two is to (5 points)

    cite facts and figures in order to establish proof of his motives
    acknowledge the failures of the leaders who have visited in the past
    establish his own sincerity by aligning himself with trusted leaders
    illustrate the hopelessness of repeated presidential visits to the area
    reveal the futility of future presidential visits and summits to Berlin

    10.

    Read the following passage carefully before you choose your answer.

    This passage is taken from a speech given by President Ronald Reagan to the people of West Berlin in 1987.

    (4) Behind me stands a wall that encircles the free sectors of this city, part of a vast system of barriers that divides the entire continent of Europe. From the Baltic, south, those barriers cut across Germany in a gash of barbed wire, concrete, dog runs, and guard towers. Farther south, there may be no visible, no obvious wall. But there remain armed guards and checkpoints all the same—still a restriction on the right to travel, still an instrument to impose upon ordinary men and women the will of a totalitarian state. Yet it is here in Berlin where the wall emerges most clearly; here, cutting across your city, where the news photo and the television screen have imprinted this brutal division of a continent upon the mind of the world. Standing before the Brandenburg Gate, every man is a German, separated from his fellow men. Every man is a Berliner, forced to look upon a scar.

    A modern writer wants to adapt the ideas from this part of the speech. He wants to add relevant support for the claim made in the fourth sentence (reproduced below) of the paragraph by including a quote from a reliable source.

    But there remain armed guards and checkpoints all the same—still a restriction on the right to travel, still an instrument to impose upon ordinary men and women the will of a totalitarian state.

    Each of the following sources could help to achieve this purpose EXCEPT (5 points)

    a local newspaper article which interviews three families affected by the travel restrictions and highlights the negative impact on their daily lives
    an excerpt from an article published in a peer-reviewed journal that analyzes how checkpoints and travel restrictions are enforced by various totalitarian states
    a blog post on an international university’s website which features extensive student interviews about places they would like to travel
    a governmental database that features facts and statistics regarding mental health, unemployment, and crime rates in countries where people are not free to travel
    a white paper from an international human rights organization that shows decreasing quality of health among citizens prohibited from traveling across checkpoints

    11.

    Read the following passage carefully before you choose your answer.

    This passage is taken from a speech given by President Ronald Reagan to the people of West Berlin in 1987.

    “President von Weizsacker has said, ‘The German question is open as long as the Brandenburg Gate is closed.’ Today I say: As long as the gate is closed, as long as this scar of a wall is permitted to stand, it is not the German question alone that remains open, but the question of freedom for all mankind. Yet I do not come here to lament. For I find in Berlin a message of hope, even in the shadow of this wall, a message of triumph.”

    In this paragraph, the speaker uses all of the following EXCEPT (5 points)

    metaphor
    rhetorical question
    juxtaposition
    connotative language
    allusion

    12.

    Read the following passage carefully before you choose your answer.

    This passage is taken from a speech given by President Ronald Reagan to the people of West Berlin in 1987.

    (4)Behind me stands a wall that encircles the free sectors of this city, part of a vast system of barriers that divides the entire continent of Europe. From the Baltic, south, those barriers cut across Germany in a gash of barbed wire, concrete, dog runs, and guard towers. Farther south, there may be no visible, no obvious wall. But there remain armed guards and checkpoints all the same—still a restriction on the right to travel, still an instrument to impose upon ordinary men and women the will of a totalitarian state. Yet it is here in Berlin where the wall emerges most clearly; here, cutting across your city, where the news photo and the television screen have imprinted this brutal division of a continent upon the mind of the world. Standing before the Brandenburg Gate, every man is a German, separated from his fellow men. Every man is a Berliner, forced to look upon a scar.

    (5)President von Weizsacker has said, “The German question is open as long as the Brandenburg Gate is closed.” Today I say: As long as the gate is closed, as long as this scar of a wall is permitted to stand, it is not the German question alone that remains open, but the question of freedom for all mankind. Yet I do not come here to lament. For I find in Berlin a message of hope, even in the shadow of this wall, a message of triumph.

    The tone of paragraph five can best be described as (5 points)

    apathetic
    cautionary
    agitated
    somber
    optimistic

    13.

    Read the following passage carefully before you choose your answer.

    This passage is taken from a speech given by President Ronald Reagan to the people of West Berlin in 1987.

    (1) Chancellor Kohl, Governing Mayor Diepgen, ladies and gentlemen: Twenty-four years ago, President John F. Kennedy visited Berlin, speaking to the people of this city and the world at the City Hall. (2) Well, since then two other presidents have come, each in his turn, to Berlin. (3) And today I, myself, make my second visit to your city.

    (4) We come to Berlin, we American presidents, because it’s our duty to speak, in this place, of freedom. (5) But I must confess, we’re drawn here by other things as well: by the feeling of history in this city, more than 500 years older than our own nation; by the beauty of the Grunewald and the Tiergarten; most of all, by your courage and determination. (6) Perhaps the composer Paul Lincke understood something about American presidents. (7) You see, like so many presidents before me, I come here today because wherever I go, whatever I do: Ich hab noch einen Koffer in Berlin. [I still have a suitcase in Berlin.]

    (8) Our gathering today is being broadcast throughout Western Europe and North America. (9) I understand that it is being seen and heard as well in the East. (10) To those listening throughout Eastern Europe, a special word: Although I cannot be with you, I address my remarks to you just as surely as to those standing here before me. (11) For I join you, as I join your fellow countrymen in the West, in this firm, this unalterable belief: Es gibt nur ein Berlin. [There is only one Berlin.]

    (12) Behind me stands a wall that encircles the free sectors of this city, part of a vast system of barriers that divides the entire continent of Europe. (13) From the Baltic, south, those barriers cut across Germany in a gash of barbed wire, concrete, dog runs, and guard towers. Farther south, there may be no visible, no obvious wall. But there remain armed guards and checkpoints all the same—still a restriction on the right to travel, still an instrument to impose upon ordinary men and women the will of a totalitarian state. (14) Yet it is here in Berlin where the wall emerges most clearly; here, cutting across your city, where the news photo and the television screen have imprinted this brutal division of a continent upon the mind of the world. (15) Standing before the Brandenburg Gate, every man is a German, separated from his fellow men. Every man is a Berliner, forced to look upon a scar.

    Which of the following sentences, if placed before sentence 12, would provide the most effective introduction to the topic of the paragraph? (5 points)

    And yet, this one and only Berlin is not free.
    For this reason, Berlin is a city with tight borders.
    In fact, there is one thing that has helped to keep the city unique.
    Many cities have erected walls, and Berlin is no different.
    Take, for example, the Berlin Wall.

    14.

    Read the following passage carefully before you choose your answer.

    This passage is taken from a speech given by President Ronald Reagan to the people of West Berlin in 1987.

    “In the Reichstag a few moments ago, I saw a display commemorating this 40th anniversary of the Marshall Plan. I was struck by the sign on a burnt-out, gutted structure that was being rebuilt. I understand that Berliners of my own generation can remember seeing signs like it dotted throughout the western sectors of the city. The sign read simply: ‘The Marshall Plan is helping here to strengthen the free world.’ A strong, free world in the West, that dream became real. Japan rose from ruin to become an economic giant. Italy, France, Belgium—virtually every nation in Western Europe saw political and economic rebirth; the European Community was founded.”

    In this paragraph, the speaker uses juxtaposition to contrast the (5 points)

    economic growth around the world compared to Berlin
    intricacies of the Marshall Plan with its actual effects
    experience of destruction and ruin with that of rebirth and hope
    past history of the Berlin Wall with the future of the new Berlin
    expectation of economic growth with the statistical reality of it

    15.

    Read the following passage carefully before you choose your answer.

    This passage is taken from the concluding remarks of a speech given by President Ronald Reagan to the people of West Berlin in 1987.

    (11)And now the Soviets themselves may, in a limited way, be coming to understand the importance of freedom. We hear much from Moscow about a new policy of reform and openness. Some political prisoners have been released. Certain foreign news broadcasts are no longer being jammed. Some economic enterprises have been permitted to operate with greater freedom from state control.

    (12)Are these the beginnings of profound changes in the Soviet state? Or are they token gestures, intended to raise false hopes in the West, or to strengthen the Soviet system without changing it? We welcome change and openness; for we believe that freedom and security go together, that the advance of human liberty can only strengthen the cause of world peace. There is one sign the Soviets can make that would be unmistakable, that would advance dramatically the cause of freedom and peace.

    (13)General Secretary Gorbachev, if you seek peace, if you seek prosperity for the Soviet Union and Eastern Europe, if you seek liberalization: Come here to this gate! Mr. Gorbachev, open this gate! Mr. Gorbachev, tear down this wall!

    The intended audience can best be described as individuals who (5 points)

    already advocate the complete removal of the Berlin Wall
    fully support the preservation of the Berlin Wall
    understand the historical importance of the Berlin Wall
    may be persuaded to support the removal of the Berlin Wall
    are apathetic to the plight of the Berliners and the Berlin wall

    16.

    Read the following passage carefully before you choose your answer.

    This passage is taken from the concluding remarks of a speech given by President Ronald Reagan to the people of West Berlin in 1987.

    (11)And now the Soviets themselves may, in a limited way, be coming to understand the importance of freedom. We hear much from Moscow about a new policy of reform and openness. Some political prisoners have been released. Certain foreign news broadcasts are no longer being jammed. Some economic enterprises have been permitted to operate with greater freedom from state control.

    (12)Are these the beginnings of profound changes in the Soviet state? Or are they token gestures, intended to raise false hopes in the West, or to strengthen the Soviet system without changing it? We welcome change and openness; for we believe that freedom and security go together, that the advance of human liberty can only strengthen the cause of world peace. There is one sign the Soviets can make that would be unmistakable, that would advance dramatically the cause of freedom and peace.

    (13)General Secretary Gorbachev, if you seek peace, if you seek prosperity for the Soviet Union and Eastern Europe, if you seek liberalization: Come here to this gate! Mr. Gorbachev, open this gate! Mr. Gorbachev, tear down this wall!

    In paragraph twelve, “freedom,” “security,” and “increased human liberties” suggest that (5 points)

    the people of Berlin reject the implementation of these rights
    the people of the West reject these values
    these ideals are sure proof of Soviet advancements in human rights
    these are the ideals that are valued by the West
    these ideals are used by the Soviets to control the people of Berlin

    17.

    Read the following passage carefully before you choose your answer.

    This passage is taken from the concluding remarks of a speech given by President Ronald Reagan to the people of West Berlin in 1987.

    (11)And now the Soviets themselves may, in a limited way, be coming to understand the importance of freedom. We hear much from Moscow about a new policy of reform and openness. Some political prisoners have been released. Certain foreign news broadcasts are no longer being jammed. Some economic enterprises have been permitted to operate with greater freedom from state control.

    (12)Are these the beginnings of profound changes in the Soviet state? Or are they token gestures, intended to raise false hopes in the West, or to strengthen the Soviet system without changing it? We welcome change and openness; for we believe that freedom and security go together, that the advance of human liberty can only strengthen the cause of world peace. There is one sign the Soviets can make that would be unmistakable, that would advance dramatically the cause of freedom and peace.

    (13)General Secretary Gorbachev, if you seek peace, if you seek prosperity for the Soviet Union and Eastern Europe, if you seek liberalization: Come here to this gate! Mr. Gorbachev, open this gate! Mr. Gorbachev, tear down this wall!

    Which of the following best describes the shift in tone that occurs from paragraph 11 to paragraph 13? (5 points)

    Compromising to factual
    Hopeful to demanding
    Apologetic to emotional
    Accusing to flattering
    Subtle to enthusiastic

    18.

    Read the following passage carefully before you choose your answer.

    This passage is taken from the concluding remarks of a speech given by President Ronald Reagan to the people of West Berlin in 1987.

    (11)And now the Soviets themselves may, in a limited way, be coming to understand the importance of freedom. We hear much from Moscow about a new policy of reform and openness. Some political prisoners have been released. Certain foreign news broadcasts are no longer being jammed. Some economic enterprises have been permitted to operate with greater freedom from state control.

    (12)Are these the beginnings of profound changes in the Soviet state? Or are they token gestures, intended to raise false hopes in the West, or to strengthen the Soviet system without changing it? We welcome change and openness; for we believe that freedom and security go together, that the advance of human liberty can only strengthen the cause of world peace. There is one sign the Soviets can make that would be unmistakable, that would advance dramatically the cause of freedom and peace.

    (13)General Secretary Gorbachev, if you seek peace, if you seek prosperity for the Soviet Union and Eastern Europe, if you seek liberalization: Come here to this gate! Mr. Gorbachev, open this gate! Mr. Gorbachev, tear down this wall!

    In paragraph 12, the speaker begins by posing two questions primarily to (5 points)

    elaborate on the weak message that the changes convey
    frighten the audience with the threat of extreme violence
    ease the fears of the audience by revealing hopeful changes
    highlight his suspicions of the sincerity behind these changes
    illustrate the importance of strengthening Soviet power

    UOP/CJA/444 Organnational Behavior paper

    Write a700- to 1,050-word paper describing the forces of change and approaches to managing organizational change in criminal justice agencies, including identifying observable aspects of organizational cultures. Answer the following questions:

    • What social, political, and organizational behavior can influence change in criminal justice agencies?
    • What is the relationship between organizational behavior and organizational systems?
    • How can the perceptions of organizational stakeholders be managed? What techniques might we use?
    • What are some observable aspects of the organizational culture of criminal justice agencies?
    • How can change management strategies benefit criminal justice agencies and the criminal justice system?

    Format your paper consistent with APA guidelines.  5% or less plagiarism, references and web sites, if you paraphrase ensure proper format, i.e. (Smith, 2008).  

    Week 4 Class discussion 1st response Probable Cause v Reasonable Suspicion, law homework help

    Please provide a 100-200 word critique for the following outline:

    Probable Cause v Reasonable Suspicion

    a) What is Probable Cause?

    b) What is reasonable suspicion?

    c) How to train officer in probable cause and reasonable suspicion?

    Search and Seizure:

    a) What is search and seizure?

    b) How to do a search and seizure correctly?

    c) Do officer have permission to search and seizure?

    d) And do they need a search warrant?

    Fourth Amendment:

    a) What is Fourth Amendment regulates?

    b) Why do we have the Fourth Amendment regulates?

    c) What is the purpose of the Fourth Amendment regulates?

    d) Who is affected by the Fourth Amendment regulates?

    Reasonableness clause and Warrant clause:

    a) When it come to reasonableness clause and warrant clause what do it have to do with the Fourth Amendment.

    Stop and Fisk:

    a) What is stop and frisk?

    b) Why do officer stop and frisk?

    c) What is the reason for stop and frisk?

    d) Do officer have to have a warrant to stop and frisk?

    Violating the Fourth Amendment:

    a) Names some of the reason the Fourth Amendment is violated?

    b) Why would someone want to violate the Fourth Amendment?

    Learning: Classroom of Life

    To prepare for this discussion, please read Chapter 5 of your textbook. In addition, watch Classical and Operant Conditioning. Finally, review Instructor Guidance and Announcements. In this discussion, you will consider learning from a psychological perspective by explaining operant conditioning and applying it to a real-life scenario. Be sure to use your own academic voice (Links to an external site.)Links to an external site. and apply in-text citations (Links to an external site.)Links to an external site. appropriately throughout your post.
    ThinkstockPhotos-159290591.jpg ThinkstockPhotos-483897106.jpg
    •Watch Classical and Operant Conditioning, which distinguishes between classical and operant conditioning by describing many important concepts.
     
    •Discuss learning. In your discussion, include the following: ◦Describe operant conditioning.
    ◦Select one of the following situations from everyday life in which learning (i.e. a relatively permanent change in behavior) is desirable. ◾Margot wants her husband, Todd, to stop leaving his dirty laundry on the floor.
    ◾Coach K wants to increase his basketball players’ free throw percentages.
    ◾Mr. Moore wants his dog to stop jumping up on visitors.
    ◾Biggs Boss wants his employees to arrive on time.
    ◾Mrs. O’Neill wants her preschoolers to raise their hands before speaking.
    ◾Joe wants his son to earn good grades.
    ◾Jack wants his girlfriend, Jill, to show more affection.
    ◾Marty wants his friend, Dave, to stop smoking.
    ◾ Insert your own situation: ____________________________________
    •Prepare a behavior modification plan in which you effectively utilize operant conditioning principles to change the behavior of the targeted individual(s). ◦Clearly identify and describe suitable reinforcers or punishers to attain your desired outcome.
    ◦Example: If I want my son to eat his vegetables (i.e., increase a desired behavior), I could do several things. ◾If he eats his vegetables, I could apply a positive reinforcer by adding something he does like, such as screen time; alternatively, I could apply a negative reinforcer by taking away something he does not like, such as one of his weekly chores.
    ◾If he does not eat his vegetables, I could apply a positive punisher by adding something he does not like, such as a new weekly chore; alternatively, I could apply a negative punisher by taking away something he does like, such as screen time.
    ◦Defend your use of reinforcement and/or punishment as applied to the scenario. Why did you choose it? Why do you expect it to work?
    ◦Apply your knowledge of ethical considerations as relevant to operant conditioning.
    •Remember to use your own academic voice (Links to an external site.)Links to an external site. and apply in-text citations (Links to an external site.)Links to an external site. appropriately throughout your post.
    Post your initial response of 250 words

    Industrial Organizational Psychology

    NO PLAGERISM AND FOLLOW ALL DIRECTIONS!

    Assignment 1: Discussion—Training Delivery Methods

    There are various training delivery methods for effective on-the-job training (OJT) and team training. In this module, you are challenged with researching the strengths and weaknesses of training methods, including virtual classrooms, instructor-led classrooms, and online self-study training.

    Using the module readings, the Argosy University online library resources, and the Internet, research training delivery methods. Then, respond to the following questions:

    • What are the strengths and weaknesses of virtual classrooms, instructor-led classrooms, and online self-study training methods?
    • When is each of these training methods appropriate, and how is this determined?
    • What are some of the ethical considerations when selecting the delivery method of training topics?

    You are welcome to answer these questions from the perspective of the trainee or the trainer. Do keep in mind the various learning styles that exist, including those for auditory learners, visual learners, and kinesthetic learners.

    Submission Details:

    • Write your response in 350–500 words. Follow APA guidelines for writing and citing text. All written assignments and responses should follow APA rules for citing sources.

    Complete Health Management Assignment

    Understanding Filing Systems and Their Requirements

    This is a two-part assignment:

    Part One: Create an Excel spreadsheet and compare and contrast the alphabetic and numeric filing systems. Use the following as headings in your spreadsheet: Similarities, Differences, Advantages, and Disadvantages. For instructions on how to create a table in Excel, please visit this link.

    Then, copy and paste your spreadsheet into a Word document and complete part two of the assignment. For instructions on how to do this, please visit this link.

    Part Two: Complete textbook exercise 7-1, page 225; exercise 7-3, page 235; and exercise 7-5, page 242 in a single Word document and submit in this dropbox.

    Budgeting and Responsibility Center Accounting

    The US division of Swiss Chocolate has a
    budget directive to achieve a specific level of operating income for
    the period. If the specific level of operating income is achieved, the
    plant manager, Rick White, will receive a bonus.

    White communicated the requirements to
    management and requested that the managers estimate their departmental
    costs and submit to Smith for compilation of the operating budget for
    the period.

    When the projected budget costs were
    compiled, Smith noted that management’s estimates of costs were less
    than anticipated, which resulted in a higher anticipated level of
    operating income than the target established by the Swiss home office.
    White was informed of this, and made a suggestion to increase costs
    within the budget in order to provide a “buffer” in case an unexpected
    event occurred resulting in greater spending. Smith was greatly
    concerned with White’s request. Rick indicated that this was just his
    suggested approach to “risk management.”

    • What type of practice is Rick suggesting?
    • What are the ethical implications for Steve in this situation?
    • What would you suggest Steve do to solve this dilemma?

    Psychodynamic Approach

    The Psychodynamic Approach is yet another different type of approach to leadership. It does not bother itself with studying traits or skills or styles or behaviors. It is based on personality assessments of the leaders and subordinates. Several personality trait assessment tools can be used including the ego state model from transactional analysis to the personality types of Sigmund Freud and Carl Jung.

    For this Discussion review the three case studies in the course text and select one. Answer the questions provided with the case study you selected.

    Post your responses to the questions for the case you selected. Be thorough and specific. Explain how you might apply one of the psychological types to the person described in the case you selected. Analyze the relationship between the psychological type you selected and the role of leadership. Provide an example from your experience or one from the Learning Resources that supports your response.

    Read a selection of your colleagues’ postings.